Privacy Policy
This Privacy Policy is intended for global users and is designed to align with generally applicable international privacy and data protection principles, including GDPR, CCPA/CPRA, and similar privacy frameworks where applicable.
Last Updated: May 12, 2026
This Privacy Policy describes how Whatching collects, uses, stores, shares, and protects your information when you use our website, platform, APIs, dashboard, WhatsApp automation tools, and related services (collectively, the "Services").
By accessing or using our Services, you agree to the practices described in this Privacy Policy.
Please also review our Terms of Service, which govern your use of the Services.
SUMMARY OF KEY POINTS
What information do we collect?
We collect personal information that you provide to us directly, such as your name, email address, phone number, business details, billing information, and WhatsApp-related configuration data.
Do we process sensitive personal information?
We do not intentionally collect or process sensitive personal information unless required for compliance or explicitly provided by you.
How do we process your information?
We process your information to provide and improve our Services, authenticate users, enable WhatsApp automation functionality, process payments, communicate with you, prevent fraud, and comply with legal obligations.
Do we share your information?
We may share information with trusted service providers, payment processors, cloud hosting providers, analytics providers, Meta/WhatsApp APIs, and authorities where legally required.
How do we keep your information safe?
We use industry-standard organizational and technical security measures to protect your information, including administrative, physical, and technical safeguards appropriate to the nature of the data processed.
What are your privacy rights?
Depending on your location, you may have rights to access, correct, delete, or restrict processing of your personal information.
For questions or concerns, contact us at: hello@whatching.com
1. WHAT INFORMATION DO WE COLLECT?
Personal Information You Provide to Us
We collect personal information that you voluntarily provide when you:
Register an account
Connect your WhatsApp Business account
Subscribe to a paid plan
Contact support
Request a demo
Use automation or campaign features
Participate in surveys, events, or promotions
The personal information we may collect includes:
Full name
Email address
Phone number
Company/business name
Billing address
Payment information
WhatsApp Business account information
Profile details
Login credentials
Customer support messages
Marketing preferences
Payment Information
Payments may be processed by third-party payment providers such as Razorpay, Stripe, Chargebee, or similar providers. We do not store full payment card details on our servers.
Please review the privacy policy of your payment processor before making payments.
WhatsApp and Messaging Data
When you use our platform with WhatsApp APIs or messaging automation:
We may process message metadata
We may store templates, chatbot flows, and campaign configurations
We may process contact lists uploaded by you
We may process automation logs and delivery statuses
You retain ownership of your customer data.
Whatching acts as a service provider and/or data processor for customer data processed through the platform, while users remain responsible for ensuring lawful collection, processing, and usage of their customer data, including obtaining all required consents under applicable laws.
Users are solely responsible for complying with applicable WhatsApp Business Platform policies, anti-spam regulations, telecommunications regulations, and privacy laws before sending messages or processing customer information through the Services.
You are solely responsible for ensuring that you have the lawful right to collect, process, and message your contacts.
Information Automatically Collected
We automatically collect certain technical information when you use our Services, including:
IP address
Browser type
Device information
Operating system
Usage analytics
Access times
Referring URLs
Crash reports
Log files
Cookies and tracking identifiers
This information helps us improve platform reliability, security, and performance.
2. HOW DO WE PROCESS YOUR INFORMATION?
We process your information for purposes including:
Providing and operating our Services
Managing user accounts
Processing subscriptions and payments
Enabling WhatsApp automation features
Delivering notifications and transactional messages
Improving user experience
Preventing fraud and abuse
Maintaining platform security
Complying with legal obligations
Sending product updates and marketing communications
Providing customer support
Analyzing product usage and performance
We process personal information only where we have a valid legal basis.
3. WHAT LEGAL BASES DO WE RELY ON?
Depending on your jurisdiction, we may process your information under the following legal bases:
Your consent
Performance of a contract
Compliance with legal obligations
Legitimate business interests
Protection against fraud or misuse
Protection of vital interests
If you are located in the European Economic Area (EEA), United Kingdom, or similar jurisdictions, you may have additional rights under applicable privacy laws including GDPR.
4. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
We may share your information with:
Cloud hosting providers
Analytics providers
Payment processors
CRM and customer support tools
Meta Platforms and WhatsApp Business API providers
Government authorities where legally required
Business partners and affiliates
Service providers assisting us in operating the platform
We may also share information:
During mergers, acquisitions, or business transfers
To enforce legal rights
To prevent fraud, abuse, or security threats
To comply with court orders or applicable laws
We do not sell personal information.
We also do not share personal information for cross-context behavioral advertising except where permitted by law and explicitly disclosed.
5. DO WE USE COOKIES AND TRACKING TECHNOLOGIES?
Yes. We use cookies, pixels, analytics tools, and similar tracking technologies to:
Keep users logged in
Understand platform usage
Improve website performance
Analyze traffic and engagement
Personalize user experience
Support marketing and advertising activities
You may disable cookies through your browser settings, but certain features may not function properly.
Where required by applicable law, we obtain consent before using non-essential cookies or tracking technologies.
6. HOW DO WE HANDLE SOCIAL LOGINS?
If you choose to register or log in using third-party providers such as Google, Facebook, or similar services, we may receive profile information associated with your account.
The information received depends on your privacy settings with the provider.
We recommend reviewing the privacy policies of those third-party providers.
7. HOW LONG DO WE KEEP YOUR INFORMATION?
We retain personal information only for as long as reasonably necessary to:
Provide the Services
Comply with legal obligations
Resolve disputes
Enforce agreements
Maintain business records
When data is no longer required, we delete, anonymize, or securely isolate it unless retention is legally required.
We do not guarantee permanent storage of message history, uploaded contact lists, automation logs, or related platform data unless explicitly stated in your subscription plan or separate written agreement.
8. HOW DO WE KEEP YOUR INFORMATION SAFE?
We implement appropriate technical and organizational safeguards including:
Role-based access controls
Secure credential handling
Encryption in transit
Infrastructure monitoring
Internal access restrictions
Periodic security reviews
Additional safeguards include:
Encrypted connections (HTTPS/SSL)
Access controls
Authentication systems
Secure infrastructure
Monitoring and logging
Regular security updates
However, no electronic transmission or storage method is completely secure, and we cannot guarantee absolute security.
9. DO WE COLLECT INFORMATION FROM MINORS?
Our Services are not intended for individuals under 18 years of age.
We do not knowingly collect personal information from minors. If we become aware that such information has been collected, we will take appropriate steps to delete it.
If you believe a minor has provided us with information, contact us at hello@whatching.com
10. WHAT ARE YOUR PRIVACY RIGHTS?
Depending on applicable laws, you may have the right to:
Access your personal information
Correct inaccurate data
Delete your information
Restrict processing
Withdraw consent
Object to certain processing activities
Request data portability
Lodge complaints with regulators
To exercise your rights, contact us at hello@whatching.com
Marketing Communications
You may opt out of promotional emails or messages at any time by:
Clicking the unsubscribe link
Replying STOP to messages where applicable
Contacting us directly
We may still send service-related communications.
11. DO-NOT-TRACK FEATURES
Some browsers include Do-Not-Track (DNT) settings.
Because there is currently no universal standard for DNT signals, our Services may not respond to such signals.
12. CALIFORNIA PRIVACY RIGHTS
If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA) or California Privacy Rights Act (CPRA), including rights to:
Know what personal data we collect
Request deletion of your data
Correct inaccurate information
Opt out of certain data sharing
Limit use of sensitive information
Access categories of shared information
We do not sell personal information.
We also do not share personal information for cross-context behavioral advertising except where permitted by law and explicitly disclosed.
To exercise California privacy rights, contact:
hello@whatching.com
13. INTERNATIONAL USERS
If you access our Services from outside India, your information may be transferred to and processed in countries where data protection laws may differ from your jurisdiction.
By using our Services, you consent to such transfers where legally permitted.
14. THIRD-PARTY SERVICES
Our platform may integrate with third-party services including:
Meta / WhatsApp APIs
Stripe
Razorpay
Google Analytics
Cloud hosting providers
CRM platforms
Marketing tools
We are not responsible for the privacy practices, security controls, or data handling activities of third-party services. Users should review the privacy policies of all third-party integrations before enabling them.
15. DO WE MAKE UPDATES TO THIS POLICY?
Yes. We may update this Privacy Policy periodically.
Updated versions will include a revised "Last Updated" date. Continued use of the Services after changes become effective constitutes acceptance of the revised policy.
If material changes are made, we may provide additional notice through the Services, email notifications, or website announcements where required by law.
16. HOW CAN YOU CONTACT US?
If you have questions, requests, or concerns regarding this Privacy Policy, contact us at:
Whatching
6/8A Kustia Road
Kolkata, West Bengal, 700039
India
Email: hello@whatching.com
Website: https://www.whatching.com/
17. HOW CAN YOU REVIEW, UPDATE, OR DELETE YOUR DATA?
You may request access, correction, or deletion of your personal information by:
Logging into your account settings
Contacting our support team
Submitting a privacy request through our website
We will process requests in accordance with applicable privacy and data protection laws.
18. GDPR PRIVACY RIGHTS (EUROPEAN USERS)
If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you may have rights under applicable privacy laws including the GDPR.
These rights may include:
Right of access
Right to rectification
Right to erasure
Right to restrict processing
Right to data portability
Right to object to processing
Right to withdraw consent
Right to lodge complaints with a supervisory authority
Where required by law, we rely on lawful bases such as consent, contractual necessity, legal obligations, or legitimate interests.
19. U.S. STATE PRIVACY RIGHTS
Residents of certain U.S. states may have additional rights under applicable privacy laws, including rights to:
Access collected personal information
Request deletion
Correct inaccurate data
Opt out of targeted advertising
Limit use of sensitive personal information
Appeal denied privacy requests
Users may exercise these rights by contacting us at hello@whatching.com.
20. CROSS-BORDER DATA TRANSFERS
Your information may be processed and stored in countries other than your own.
Where legally required, we implement reasonable safeguards for international data transfers, which may include contractual protections, data processing agreements, or equivalent mechanisms recognized under applicable laws.
21. GOVERNING LAW
This Privacy Policy shall be governed by and construed in accordance with the laws of India, without regard to conflict of law principles.
Any disputes arising in connection with this Privacy Policy shall be subject to the exclusive jurisdiction of the courts located in Kolkata, West Bengal, India.